If you know anything about your hair, the word “keratin” probably already sounds familiar to you. That’s because keratin is actually the building block of your hair! But over time (and with coloring, blow-drying, pollution, and all those other fun factors), the keratin in your hair starts to break down. Your hair becomes more porous, with tiny holes that can’t be seen by the naked eye. The more porous your hair is, the more liable you are to frizz, breakages, and tangles – all those styling woes.
What a keratin treatment does is put that keratin back into your hair, where it belongs. Your hair will get the proteins it needs to be healthy and strong. And you’ll be able to enjoy smooth, sleek, and shining hair for as long as two months after treatment!